“We wanted to find the right partner that’s going to be a perfect fit for us and perfect fit for our fans.” “When we were looking for a jewelry partner and we have been,” Macri said. Macri, Grizzlies vice president of partnership marketing, said the partnership will include Grizzlies-branded jewelry from Sissy’s. I say the best team in the NBA.”Īnthony L. It’s just all about having fun and no better than one of the best teams in the NBA. “We’re going to have luxurious jewelry in there (the Floor Seat Lounge), it’s gonna be fun and we’re going to redecorate,” Jones said. NBA PLAYOFFS: What to watch for in Memphis Grizzlies vs. The announcement comes a day before the Grizzlies begin their first-round playoff series against the Minnesota Timberwolves at FedExForum Saturday.įROM MARK GIANNOTTO: How Memphis Grizzlies found organizational harmony they never had before under Robert Pera Official jeweler for the Memphis Grizzlies and FedExForumĪs part of the partnership with the Grizzlies and FedExForum, next season Sissy’s will become the presenting partner of the floor seat experience with the Floor Seat Lounge within FedExForum and official partner of the first two rows of floor seats for Grizzlies’ games. Sissy’s offers a selection of diamonds, jewelry, estate jewelry and fine gifts. Grove Park Road, which opened in 2014 at Laurelwood will remain open during construction.įounded in 1970, Sissy’s is a family-owned and -operated jewelry store with six locations across Arkansas and Tennessee in Pine Bluff, Little Rock, West Little Rock, Jonesboro, Conway and Memphis. Jones said the project remains in the early stages as far as bidding and planning, though the total cost will be in the multi-millions. Surrounded by green space and ample parking, the new Sissy’s will feature the jeweler’s expanded lines including Rolex and Cartier, diamonds, estate jewelry and more. The future 9,000-square-foot store will be Laurelwood’s newest addition. “We’re 120% in this market, we have a 40-year lease on this ground, we’re not going anywhere and we’re going to make this one of the best jewelry stores in the South, and I hope Memphis is very proud of it,” said Bill Jones, Sissy’s Log Cabin CEO.ĭOWNTOWN MEMPHIS DEVELOPMENT: The Walk developer: We are '110% going forward' with $1 billion Downtown developmentīUSINESS NEWS: From South Korea to Tennessee: Why SK On partnered with Ford on Blue Oval City in East Memphis, the jeweler’s future location. Sissy’s made the announcements at a groundbreaking ceremony at 4542 Poplar Ave.
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